Bonus and Performance of Hotels in South East, Nigeria

Authors

  • Mbanasor, Christian Okechukwu Department of Banking and Finance, School of Management Technology, Imo State Polytechnic, Omuma Imo State. Author
  • Mbanasor, Eunice Uloma PhD Department of Hospitality and Tourism Management, Faculty of Management Sciences, Imo State University, Owerri Author

Abstract

This study examined the relationship between bonus and performance of hotels in South East, Nigeria. The purpose was to find out if improved employees bonus would add value to organizational good.  The study was anchored on Equity theory. The study adopted survey method and Primary data were collected through questionnaire. The population of the study consisted of the employees of three Star Hotels in the South East, Nigeria. The analysis of data was conducted using percentages, bar chart and mean statistics. The hypotheses were tested using Pearson Product Moment Correlation Coefficient (through SPSS version 23.0). Findings from the study revealed that bonus relates with customer patronage to a significant extent, there is significant relationship between bonus and customer acquisition and bonus significantly relates with customer referral. The study concludes that the achievement of organizational performance can be enhanced by implementation of bonus packages for employees. It was recommended that workers should be made to enjoy bonuses as a motivational strategy to achieve improved performance through customer acquisition.

Keywords:

Bonus, performance, customer patronage, customer acquisition, customer referral

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DOI: 10.70382/ajbdmr.v10i7.052
Views: 1155  
Downloads: 173  

Published

2025-12-11

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Articles

How to Cite

Mbanasor, Christian Okechukwu, & Mbanasor, Eunice Uloma. (2025). Bonus and Performance of Hotels in South East, Nigeria. Journal of Business Development and Management Research, 10(7). https://doi.org/10.70382/ajbdmr.v10i7.052

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